This is a hugely successful template that perfectly and simply implements the idea of a “
squeeze page”, in this case
promoting a free offer for the price of shipping only. In reality, the cost of the item is actually included in the shipping cost. Provided the item is cheap enough (for example a short book which can be mass-printed for just a couple of dollars per unit), it can even sometimes include a small amount of profit, however the main purpose is to induce a
‘micro-commitment’ from the user (see "
3:Affiliate Survey Funnel" below for more information on this strategy).
This ‘free plus shipping’ type approach has been empirically proven in a variety Psychology of Marketing studies and has been recently popularized by researchers such as
Dr. Dan Ariely, the James B. Duke Professor of Psychology and Behavioral Economics at Duke University and author of the hugely influential book
Predictably Irrational.
We’ve seen this approach drive increases in sales of an upsell product 3-4-fold.
This super-clean, compact sales funnel template includes a countdown timer on the main page – another simple but clever psychological trick which imparts a sense of urgency to sign up for the offer – as well as subsequent Opt-In, Upsell, and Thank You pages that can be easily customized to your business and product.
Use this funnel now for free! If it doesn't increase your revenue in 14 days, simply cancel at absolutely no cost and no obligation.